Full Ad Revenue Report now available for download

Posted on October 28th, 2009 by Bennett Zucker

PubMatic has made its excellent report, distributed to attendees of its Ad Revenue 2009 Conference on October 8, available to all. Beginning on book page 36/pdf page 39 and running more than 20 pages is “The 2nd Channel Ecosystem,” a special section that I researched and wrote.
AdRevenueReport_PubMatic

Tags: Ad Inventory, Ad Networks, Ad Sales, Ad Serving, Audience Targeting, Data, Media Exchange, Media Planning and Buying, Monetization // 1 Comment »

One Response to “Full Ad Revenue Report now available for download”

  1. mz // Sep 11, 2011 at 4:02 pm

    test

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