More new flavors of behavior
Posted on October 3rd, 2007 by Bennett Zucker
Greg Smith tells me EchoTarget now offers lifestage targeting thanks to new parent, Acxiom, which enables targeting and creative optimization based on income, net worth, age, presence of children in household, and other datapoints of importance to financial services marketers.
And Greg Stuart wrote to remind us that his top secret projectRialto is moving stealthily along. Thanks to the Gregs and other correspondents!
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